I think we all know about the battle between the people and the Record Industry.
The Record Industry is actively pursuing those who download their product online at various free file sharing sites. We all have heard of Napster, and the lawsuits in the United States where the Record Industry took many individuals to court, for obscene damages. Now it hasn’t gone away, but the Record Big Shots have taken a new tact, in going after the Internet Service Providers, to get them to help in their Copyright Infringement Attacks.
PARIS: Prodded by the music industry and government, some Internet service providers are reluctantly exploring the adoption of an old-fashioned shunning ritual as the ultimate 21st century punishment: banishing errant online users.
But even as service providers discreetly test “three-strikes” warning systems that can result in the disconnection of Internet users who illegally download copyrighted music or movies, resistance is building. (source)
This is a tough call, specially if you are in the Adult Business.
Those who produce Porn, such as the Videos, Photographs, are in the same boat as the Record Industry. THEFT OF PRODUCT. Really, that is exactly what it is, because if someone produces a product, and you try to get it from Joe for free, who isn’t licensed to sell it, you have to know he got it illegally. When you go to a music site, and download the latest hip hop, the latest Spears songs, you know it is a rip off.
At the same time, as a producer of a video for your paysite, when you see one of those blogs giving it away for free, you are OUTRAGED. You send DMCA NOTICES to the site owner, to the Host Company, expecting that site to be pulled down. Yet at the same time you are listening to your favorite music group, smug in the knowledge that you got the whole album for free, from a file download site.
Don’t you think it is Hypocritical?
I have a real problem with all of this stuff, whether it is the file sharing of the latest music releases, DVD releases, or of the latest model from Fratman or Blake Mason. To begin with, is all this ‘file sharing‘ because people are just naturally cheap? Is it because we are all so poor, or on the game (as the Brits would say) that we don’t think anything about stealing someone else’s work?
And while we are at it, for those in America, when did it become a right to steal? I don’t get how something wrong, is turned into being a right, or that it becomes some unalienable God given privilege? Perhaps someone can enlighten me here, because see when I was growing up, my parents told me that when you take what isn’t yours, it is called stealing. If you pay for it, it is yours, and I suppose this is the area where all these file sharers confuse the issue.
If I pay for something, like a CD of my favorite group, do I have the right to give it to a friend? I paid for it, so it becomes mine, to do with as I please. I can see that argument, but do I have the right to give it to everyone in the neighbourhood? See, that is where the argument by the File Sharers fails. To GIVE IT away, to a friend is one thing, but to COPY IT & GIVE IT AWAY to anyone is what the Record Industry is objecting to.
Let us be honest too. The Record Industry is attacking File Sharing Sites not out of concern for the Artists either, but for their corporate profits. They simply aren’t selling the numbers of CD’s they used to, but instead of looking at their pricing structure, at their product quality, they have an easy scapegoat, the File Sharing Sites.
Frankly I am one of those who refuses to pay the outlandish price of a Compact Disc to listen to one or two songs. I will splurge for an artist I know, that I like, but I will not rush out and buy some new hit, because of one song. Then too, the Industry conditions us to free as well. Look at the free song downloads THEY OFFER, or how about the simple fact that they rush out thousands of copies to the various Radio Outlets, to push the Artist?
Are we any different in our marketing?
How many Sponsors are rushing out tons of free video clips, free picture sets to affiliates, to be thrown into thousands of Free Sites, AEN’s, Free Hosted Galleries, to be listed at thousands of TGP’s and MGP’s? How many sponsors give access to their membership area for Affiliates to grab whatever they need, to push the site?
Then we bitch like hell when some blog gives away the whole video or content set?
Look at the average Membership Site Price. When I started in this game, well over a decade ago, the cost was no where near the average $30 it is today. And that was in a time when there simply wasn’t the number of sites either. Yet, when you joined those sites, you got content, you got your money’s worth. DO YOU TODAY?
I can remember buying a special edition album, back in the days of Vinyl Recordings, and I hesitated but splurged the $19 to get it. It was a four album set, a fair amount of playing time, and I wore it out, listening to the whole set, over and over again. Today the average Compact Disc costs about $15, and frankly I rarely listen to them over and over again. Not to mention, the playtime is a whole lot less.
Membership Sites are no different.
We raise the prices, justify it by the cost of production, just as the Record Industry does, but are the models making more? Are those who do the rendering, the one’s taking the photographs getting a bigger cut? And are we giving the consumer value for their buck?
Why should I pay $30 to become a member, when I can easily view a Legal Affiliate Site, that has a ton and half of the product available for free? I can get off without paying a nickel to them or the Site, and is that my fault? Or is it YOURS?
In all honesty, isn’t it time to take a hard look at our own business model? While every single producer is quick to justify their membership price, the simple fact is that the consumer isn’t in agreement. You and I might agree that our product is well worth the $30 monthly fee, but is the consumer agreeing?
There will be many who will say, well they get it (pay for it), so it has to be worth it. Well I bought some fresh Halibut for dinner, paid a small fortune for it and yes, it was good. But in my mind it wasn’t worth it, and yes, I am looking for ways to get it cheaper, because I like Halibut. That means I will go to the wharf, to see if maybe I can’t by pass the local fish market, because I really don’t want to pay their outrageous prices. Oh they justify it by the higher cost of fuel, the higher cost of labor, even though their staff are paid less in real money today, than a year ago. Even though the fisherman, who actually burns the fuel isn’t getting any more.
So as a consumer, yes I pay the price, but I am looking for cheaper ways.
And that is why these file sharing sites continue to grow, to become thorns in the side of producers, whether a record label, or a porn site.
Posted on April 13th, 2008 by No Bull
Filed under: Industry News | Comments Off