Google Waking Up?

Do you sell links on your site?

Better watch out, as the Great Goddess G is on a hunt for you, and it has a unique way of hitting back. Instead of dropping your site, if it is considered relevant enough, like the Stanford Daily, it drops your PR value. That makes it harder for your links to be of value to the sites buying a link from you. Now, if you aren’t a huge relevant site like the New Scientist or Stanford Daily, well say BYE BYE.

In addition, Google said that some sites that are selling links may indeed end up being dropped from its search engine or have penalties attached to prevent them from ranking well. (source - searchengineland)

It is an interesting read actually, because I tend to agree on the move by Google. Paid Links do not help provide for quality sites ranking up there in the SERPS. Those with money can buy their way to the top, or at least appear to. The whole idea behind the SERPS is to provide the surfer with ‘authoritve sites‘ on what they search for.

If someone is searching for ‘erotic stories‘ why should a site like Top Bucks be ranked up there, if they don’t have any? (not saying they do or not, just using them as an example) On the other hand, it allows for single operators, like myself, a fair shot at climbing those SERPS, if people who value my sites link to it, and they are on theme. In short, if they like my stuff, are a gay site, have reading stuff, and link to me, it should matter more than if some big outfit goes and buys links to their site, for that keyword, and yet don’t have anything to offer the surfer who searches for that keyword.

Make sense?

If you have a site dedicated to blond haired 2o year old girls with a red birthmark, wouldn’t it be nice to have people come to your site when they search for that? Instead of wading through a thousand gay sites to find yours? 

That is what paid links have done. They have given sites an advantage that they shouldn’t have, so for me, I rather am glad Google has a found a way to hit back. I like it.

Leave a Reply

You must be logged in to post a comment.

AWSOM Powered